College: Institute of Graduate Programs

The Communication Sciences specialization focuses on studying human communication processes and media and their impact on society. Students acquire skills in interpersonal communication, media studies, public relations, journalism, and digital communication, preparing them for careers in media, public relations, journalism, marketing, and related fields.

Learning Objectives

Understand the principles of human communication and media.
Develop interpersonal and organizational communication skills.
Learn media studies and the impact of media on society.
Explore public relations and strategic communication.
Analyze journalism practices and digital communication.
Develop critical thinking, problem-solving, and communication skills.
Gain practical experience through projects and internships.

Core Curriculum

Introduction to Communication Sciences - Overview of communication principles, history, and current trends.
Interpersonal Communication - Basics of effective interpersonal communication.
Organizational Communication - Principles of communication within organizations and teams.
Media Studies - Analysis of media forms, content, and societal impact.
Public Relations - Strategies for managing public image and stakeholder communication.
Journalism - Principles of news reporting, writing, and ethical journalism.
Digital Communication - Techniques for effective communication in digital environments.
Strategic Communication - Principles of planning and executing communication campaigns.
Communication Research Methods - Techniques for conducting and evaluating communication research.
Communication Ethics - Exploration of ethical considerations in communication practices.
Practical/Applied Training - Practical experiences in media organizations, public relations firms, journalism outlets, or marketing agencies.
Capstone Project - A comprehensive project applying communication sciences skills, such as developing a communication campaign, conducting a media analysis, or implementing a digital communication strategy.

Evaluation Methods

Analysis of communication principles
Interpersonal communication projects
Organizational communication projects
Media studies projects
Public relations projects
Journalism projects
Digital communication projects
Strategic communication projects
Research methods projects
Communication ethics projects
Internship reports
Capstone projects and presentations

Prerequisites

Basic knowledge of social sciences and writing, and an interest in communication studies.

Program Duration

Typically, 4 years to earn a bachelor's degree in communication sciences.

Certification

Graduates can earn certificates such as:

Accreditation in Public Relations (APR)
Certified Public Relations (CPR)
Certificates in specific communication programs and techniques

Target Audience

Aspiring media professionals, public relations specialists, journalists, digital communication experts, and marketing professionals looking to pursue careers in media institutions, public relations firms, journalism outlets, marketing agencies, and related fields. This specialization provides students with the analytical, strategic, and communication skills necessary to excel in communication sciences, supporting careers in various roles within media institutions, public relations firms, journalism outlets, marketing agencies, and related fields. The program offers a comprehensive education in communication principles, media studies, public relations, journalism, and digital communication, preparing students for successful careers in this field.

Communication Science