College: Graduate School of Social Sciences

This major offers a comprehensive understanding of international business principles and practices. Students explore key areas such as global trade, cross-cultural management, international marketing, and global supply chain management. The program emphasizes strategic thinking, cultural awareness, and the application of business strategies to navigate the complexities of global markets. Graduates are prepared for careers in multinational companies, international trade, global consulting, and entrepreneurship.

Learning Objectives:

• Understand the fundamentals of international business and global trade.
• Develop cross-cultural management and communication skills.
• Learn techniques for international market entry and expansion strategies.
• Explore the role of global supply chains and logistics in international business.
• Understand international finance principles and trade regulations.
• Analyze challenges and opportunities in global markets.
• Develop leadership and problem-solving skills to manage international business operations.

Main Outline:

1. Introduction to International Business
   • Overview of the field, its history, and importance in the global economy.
2. Global Trade and Economy
   • Study of international trade theories, policies, and economic systems.
   • Techniques for analyzing global market trends and trade dynamics.
3. Cross-Cultural Management
   • Principles for managing diverse teams and handling cultural differences.
   • Effective cross-cultural communication and negotiation techniques.
4. International Marketing
   • Basics of marketing strategies for global markets.
   • Techniques for adapting products and services to different cultural contexts.
5. Global Supply Chain Management
   • Study of logistics, procurement, and supply chain optimization in international business.
   • Techniques for managing global supply chains efficiently.
6. International Finance and Investment
   • Principles of foreign exchange, risk management, and international investment.
   • Techniques for managing financial operations in a global context.
7. Trade Regulations and Compliance
   • Exploration of international trade laws, tariffs, and compliance requirements.
   • Techniques to ensure adherence to global trade regulations.
8. Emerging Markets and Globalization
   • Analysis of opportunities and challenges in emerging markets.
   • Techniques for developing market entry and expansion strategies.
9. Ethics and Corporate Social Responsibility in International Business
   • Study of ethical considerations and corporate social responsibility practices in global business operations.
   • Techniques for promoting sustainable and responsible business practices.
10. Capstone Project in International Business
    • Real-world project to apply skills in global market analysis, strategy development, or business planning.
    • Techniques for presenting a comprehensive international business solution.

Assessment Methods:

• Case studies and simulations of international business scenarios.
• Written assignments on global trade, cross-cultural management, and international marketing.
• Group projects on global strategy development and market analysis.
• Participation in internships or fieldwork with multinational companies or international trade organizations.

Recommended Textbooks:

• "International Business: The Challenges of Globalization" by John J. Wild and Kenneth L. Wild.
• "Global Business Today" by Charles W. L. Hill.
• "International Marketing" by Philip R. Cateora, Mary C. Gilly, and John L. Graham.
• "International Business: Environments and Operations" by John D. Daniels, Lee H. Radebaugh, and Daniel P. Sullivan.

Prerequisites:

Basic knowledge of business, economics, or management is recommended. Suitable for students in business, economics, and related fields.

Program Duration:

Usually 4 years, including coursework, projects, and internships.

Degree:

Graduates may earn a degree in international business or a related field.

Target Audience:

Aspiring global business leaders, international trade specialists, and entrepreneurs seeking to excel in managing and expanding cross-border businesses. This major provides students with the strategic, cultural, and analytical skills needed to excel in international business and drive success in the global market.