College: Vocational School

The Printing and Publishing Technology major focuses on the design, production, and distribution of print and digital media. Students gain skills in graphic design, prepress operations, printing operations, digital publishing, project management, and prepare for careers in printing, publishing, graphic design, and related fields.

Learning Objectives:

• Understand the principles of printing and publishing technology.
• Develop skills in graphic design and prepress operations.
• Learn different printing processes and techniques.
• Explore digital publishing and multimedia production.
• Analyze project management and workflow in printing and publishing.
• Develop critical thinking, problem-solving, and creative skills.
• Gain practical experience through projects and internships.

Main Outline:

1. Introduction to Printing and Publishing Technology - An overview of printing and publishing principles, history, and industry trends.
2. Graphic Design - Basics of graphic design and visual communication.
3. Prepress Operations - Techniques for preparing digital files for printing, including color management and printing.
4. Printing Operations - Understanding different printing methods, including offset, digital, and screen printing.
5. Digital Publishing - Principles of creating and distributing digital content, including e-books and online magazines.
6. Multimedia Production - Techniques for producing multimedia content, including video, audio, and interactive media.
7. Project Management in Printing and Publishing - Managing projects from conception to completion, including scheduling, budgeting, and quality control.
8. Printing Materials and Equipment - Understanding and operating printing materials and equipment.
9. Color Theory and Management - Principles of color theory and color management in printing processes.
10. Print Design and Layout - Techniques for print design and layout for print and digital media.
11. Portfolio Development - Creating a professional portfolio that showcases printing and publishing technology skills.
12. Practical/Applied Training - Real-world experiences at printing companies, publishing houses, graphic design firms, or digital media agencies.
13. Capstone Project - A comprehensive project applying printing and publishing technology skills, such as designing a print publication, developing a digital magazine, or managing a multimedia project.

Assessment Methods:

• Analysis of printing and publishing principles
• Graphic design projects
• Prepress operations projects
• Printing operations projects
• Digital publishing projects
• Multimedia production projects
• Project management in printing and publishing projects
• Printing materials and equipment projects
• Color theory and management projects
• Print design and layout projects
• Portfolio development projects
• Internship reports
• Capstone projects and presentations

Recommended Textbooks:

• "Introduction to Printing and Publishing Technology"
• "Graphic Design"
• "Prepress Operations"
• "Printing Operations"
• "Digital Publishing"
• "Multimedia Production"
• "Project Management in Printing and Publishing"
• "Printing Materials and Equipment"
• "Color Theory and Management"
• "Print Design and Layout"
• "Portfolio Development"

Prerequisites:

Basic knowledge of design principles, computer skills, and interest in printing and publishing technology.

Duration of the Major:

Typically 4 years to earn a Bachelor's degree in Printing and Publishing Technology.

Certification:

Graduates can earn certifications such as: - Adobe Certified Expert (ACE) in graphic design programs - Certifications in specific printing and publishing technology programs

Target Audience:

Aspiring graphic designers, printing technicians, publishing professionals, and multimedia producers seeking careers in printing companies, publishing houses, graphic design firms, digital media agencies, and related fields. This major equips students with the creative and technical skills necessary to excel in printing and publishing technology, supporting careers in various roles within printing companies, publishing houses, graphic design firms, digital media agencies, and related fields.